Violet Purple Toning Shampoo | Restores Hair Color, UV Protection, All Hair Types

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ULTIMATE BRASSINESS NEUTRALIZATION Experience the transformative power of our intensely-pigmented weekly purple shampoo, designed to combat brassiness in blonde, platinum, or gray hair. Our violet pigments work their magic to neutralize unwanted warm tones, leaving your hair cooler and more vibrant than ever.

LUXURIOUS HAIR NOURISHMENT Go beyond toning with our purple shampoo. Enriched with a blend of antioxidants and botanical oils, it provides a luxurious and moisturizing experience for your hair. Say hello to a refreshed, revitalized, and brilliantly colored mane. Keep your hair soft, shiny, and incredibly manageable with each use.

UNIVERSAL HAIR CARE SOLUTION Suitable for all hair types, our purple shampoo is a versatile addition to your routine. It's free of alcohol and parabens, making it safe for everyone. Whether your hair is straight or curly, thick or fine, you can enjoy the benefits of neutralizing brassiness and preserving your color.

PERFECT FOR COLOR-TREATED HAIR Ideal for those with color-treated hair, our purple shampoo extends the life of your color and protects your investment with the violet pigment deposits. Maintain your color's vibrancy and enjoy long-lasting, salon-worthy results.

PROFESSIONAL QUALITY TONING AT HOME Elevate your hair care game with our most potent toning shampoo. This deep-penetrating formula is intensely pigmented, making it highly effective. For the best results, use gloves during application. Achieve salon-quality results from the comfort of your own home.